A long shave: Men spend 45 days of their lives shaving

New shaving solution launched to actually slow down beard growth and help men shave less

For many men around the world shaving is their biggest daily chore and a new survey released today has revealed that the average British man will spend a whopping 45 days of his life shaving.

This equates to a total of 65,520 minutes and 1,092 hours. The Bluebeards Revenge survey of 1,504 males, aged between 15 and 78, found that men are now taking an average of 5 mins for each shave, with the vast majority (73%) shaving on average 4 times a week.

Even though 91% of men surveyed said they prefer to be clean-shaven, a staggering 74% say shaving is their biggest daily chore.

To help men shave less, British grooming brand The Bluebeards Revenge has today launched a new brushless shaving solution (priced at £9.99) that contains the miracle ingredient Decelerine – which is scientifically proven to actually slow down the growth of hair as well as reduce the density of hair growth.

The Bluebeards Revenge Shaving Solution
The Bluebeards Revenge Shaving Solution

Over a 60-day period, tests have shown that Decelerine can reduce the growth of hair by up to 40%, meaning a man can get on with what he does best – manliness – without sporting a 5 o’clock shadow by lunchtime.

Nick Gibbens, spokesperson for The Bluebeards Revenge, said: “Let’s face it, the majority of men find shaving a chore. That’s why we have produced a shaving product that actually helps a man shave less. We estimate that by using our new product on a regular basis a man can save himself up to 18 days of shaving.

“It’s also great at combatting razor rash and fighting those dastardly ingrowing hairs – so perfect for the problem shaver who has suffered for eternity due to his masculine beard growth.”

Nearly 65% of men said they preferred to be clean shaven because their partners preferred it, 15% said a smooth face made them feel younger and 10% said they had to be clean shaven for work.

According to the survey, 38% of men now shave or wax their chest hair on a monthly basis, while 28% shave or wax their legs every month.

The survey also shows that 81% of men shave their face at the sink, and 18% shave in the bath/shower.

On average, a man removes over 27 feet of facial hair in his lifetime through shaving.

— ENDS —

For more information on The Bluebeards Revenge or for imagery, please contact Nick Gibbens on 01752 898191 or

Notes to Editors

The survey of 1,504 men, aged between 15 and 78, was conducted online during September 2013.

About The Bluebeards Revenge

The Bluebeards Revenge is a premium range of quality shaving and men’s skincare products designed to combat tough stubble and tackle common shaving problems like razor burn and rash.

The shaving products contain Decelerine™, a unique ingredient that has been designed to slowdown and reduce beard growth. More information can be found at



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