‘Manly’ brand beat off stiff competition from other big names to win coveted award
Premium men’s grooming brand The Bluebeards Revenge is celebrating after being named Brand of the Year in top men’s magazine FHM’s prestigious annual Grooming Awards.
The ‘manly’ brand were unveiled as the winners of the coveted title at a special awards ceremony at the Century Club in central London on Thursday, November 6, having fought off stiff competition from a number of other big-name brands, including VO5, Bulldog and Gillette.
The award follows the 2013 success of their iconic luxury shaving cream, which was named Product of the Year at last year’s event after impressing with its rich lather and the inclusion of Decelerine, a special ingredient which is able to slow the rate of beard regrowth following regular use.
Nick Gibbens, spokesman for The Bluebeards Revenge, said: “Walking away with Brand of the Year this time around is a huge achievement for us as a brand, and we are delighted to have been awarded the title over some really fantastic competitors.
“Although we have always been best known for our wet shaving products, we have gone through a transition period, becoming a complete grooming brand, and this award only serves to cement our success in doing so.”
Explaining their reasons for selecting the brand as this year’s overall winner, FHM said: “This fresh British company have been making waves, and we, for one, like the cut of their jib. It’s not just the quality of their products that have us impressed; it’s the sheer breadth of products available.”
Amongst the other brands to strike it lucky in the awards, which are also announced in the December issue of FHM, were Wahl, winning Best Electrical Product, L’oreal, taking home Best Gym Bag Essential, and Hugo Boss, for Best Classic Fragrance.
– ENDS –
Notes to Editors
About The Bluebeards Revenge
The Bluebeards Revenge is a premium range of quality shaving and men’s skincare products designed to combat tough stubble and tackle common shaving problems like razor burn and rash. The shaving products contain Decelerine™, a unique ingredient that has been designed to reduce beard growth. More information can be found at www.bluebeards-revenge.co.uk.